Signing out of account, Standby…
Business leaders have the power to make the world a better place.
Customers expect more these days from those they do business with — more than simply providing a product or service. In fact, research indicates that 71% of millennial consumers in the United States are actually willing to pay more for a product or service when they know that some of the company’s profits go to charity. 64% of consumers actively avoid brands with societal views that they disapprove of.
To align with their customers’ attitudes, companies of all sizes can and should be looking for ways to create positive social change. Doing so doesn’t just make you more appealing to your target audience, it also helps your business become something more than itself.
Become a member to get unlimited access and support the voices you want to hear more from.

Get full access to Entrepreneur for just $5.
This Founder Wanted to Infuse a Marshmallow With Chocolate, for a Better S’More. He Had No Idea How Hard That Would Be.
Why Your Franchise Depends on Strong Unit Economics, and 5 Ways to Strengthen Them
3 Reasons Espresso Could Be Your Shortcut to Productivity (It Works for Elon Musk)
Lessons I Learned After Everything Went Wrong in My Business
How This First-Time Author Turned His Coaching Experience Into a No. 1 Bestseller for Kids
The Future of Startups Lives Outside of Silicon Valley: Here’s Why
The CEO of GoDaddy’s Secret to Creating a Culture of Experimentation
Emily Washcovick
Bryan Lovgren
Jacqueline Whitmore
Subscribe to our Newsletter
The latest news, articles, and resources sent to your inbox.
I understand that the data I am submitting will be used to provide me with the above-described products and/or services and communications in connection therewith.
Read our privacy policy for more information.
Copyright © 2022 Entrepreneur Media, Inc. All rights reserved.

Entrepreneur® and its related marks are registered trademarks of Entrepreneur Media Inc.
Successfully copied link

source

Lascia un commento

Il tuo indirizzo email non sarà pubblicato. I campi obbligatori sono contrassegnati *